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Superbrands 2017 Marketing Strategic Design


General Objective:
Building a greater impact and strengthen the value of Superbrands towards brands and consumers
General Jobdecs:
Creative message, content and strategic development

 

Products and Services Launching:
- Superlaunch 2017 (job desc: event concept and organizing):

Strengthen the attachment between Superbrands and its member:
- Brand Highlight Video (job desc: video production)
- Brand & Marketing Assessment (job desc: execution and supervision)

Strengthen the value of Superbrands Status:
- #KonsumenPintar campaign (job desc: digital campaign execution)

Building a platform to generating multi mutual-benefit ecosystem:
- #Smartfestival2017 (job desc: Creative message, content and strategic development)